There is no doubt that the marketing industry has evolved a lot now. Digital technology has changed the scene. And this is the reason why digital marketing has become the go-to thing for almost every business. Therefore, many people try to pursue careers as digital marketers. And felons are no exception to that. Yes, they can learn digital marketing and find second chance jobs for felons.
Besides, they can start their own business and use tricks to take their businesses to the next level. But what if they have no idea what digital marketing is and how it works? Well, that’s not a big issue, as they can find many certification courses online, like Google Ads training on Skillshop, offering on-demand training. And it helps one to grow their skills in the field.
So, felons can join those courses and learn digital marketing with ease. After that, they can apply for jobs for felons. Here, we will talk about some courses to get jobs for felons.
Google Ads Certification to Get Jobs for Felons
Google Ads certifications are an official accreditation from Google to confirm one’s skills in every aspect of Google Ads. Now, Google offers six certifications in many aspects of Google Ads. And these are:
- Google Ads Search Certification
- Google Ads Display Certification
- Google Ads Video Certification
- Shopping ads Certification
- Google Ads Apps Certification
- Google Ads Measurement Certification
Now the question is how you can get these certifications. All you have to do is to set up a Skillshop account. After that, you can access many assessments that are vital to becoming certified. These certifications come in many languages apart from English. However, you need to score at least 80% or higher in a 75-minute test to get the certification.
In case you fail to clear the test on the first try, you can take part in the test one day later. Once you pass the exam, Google will certify you as an online advertising professional. And this will help you to find more digital marketing jobs for felons.
Hubspot Academy’s Digital Marketing Certification Course
Hubspot Academy has earned a name for being a worldwide leader in sales and inbound marketing education. They offer a free certification course to teach the basics of digital marketing. As a felon, you can join this course. After completion, you will learn the best way to optimize a website for SEO and conversions. Besides that, you will also learn how to plan a non-paid strategy to create and grow your following organically. Moreover, you will learn the tricks to create an ad strategy that can promote the brand message to the targeted audience.
Apart from the above certification courses, you can find much digital marketing software and tools on the internet. Undoubtedly, all of these software or tools are designed with the aim of lifting all the heavy digital marketing duties. For example, MailChimp is an all-in-one marketing tool for any business. Also, it focuses on various aspects of digital marketing. These include email marketing, campaigning, targeting audiences, and generating insights.
However, it is always best for you to select a course or software based on your needs and budget. This will surely help you learn digital marketing in an effective way to find jobs for felons.